PR

Photonics spots killer fruit & veg

Our campaign for Photonics 21 promoted a new technology that makes food safer by spotting pesticides and bacteria with incredibly sensitive laser light. This media campaign helped to position the...

10 01 2022 / Posted by Sam Young
New microscopic technology elevates war on superbugs

Our latest campaign promoted a brand new microscope that will help scientists discover what makes superbugs that cause pneumonia, meningitis, and sepsis so resistant to antibiotics and why they are...

03 01 2022 / Posted by Sam Young
Podcast Explores Diversity, Visibility and Intersectionality

In our podcast for the Optical Society (OSA), we spoke to a group of scientists and engineers improving the world through light science who discussed the great drive toward inclusivity...

19 05 2021 / Posted by Sam Young
Photonics detects brain damage in babies early

Our campaign for Photonics 21 promoted a new technology that uses light to detect the early signs of brain damage in babies. This media campaign helped to position the Tiny...

17 05 2021 / Posted by Ramya Raghu
Campaign highlights key milestone for Science Cloud

Our campaign for Europe's Open Science Cloud celebrated the launch of new €30 million digital infrastructures that will make it easier for researchers to pursue fully-open science. Our campaign led...

14 05 2021 / Posted by Ramya Raghu
Cybersecurity Campaign to keep Businesses Safe Online

In April, we ran a pan-European media campaign to promote a new cybersecurity hub bidding to tackle sophisticated online attacks and stay ahead of cybercriminals. During the campaign, we generated...

05 05 2021 / Posted by Ramya Raghu
Podcast celebrates global science community

In January we launched a thought leadership campaign to promote the core brand values of the leading professional society in optics and photonics, The Optical Society (OSA). Through a series...

28 01 2021 / Posted by Sam Young
Advocacy campaign warns against science budget cuts

In November, Matter PR spearheaded an advocacy campaign for Photonics21 to warn against proposed European science budget cuts that would seriously compromise economic growth and jobs. As the European Commission...

07 12 2020 / Posted by David Reid
How to Make a Truly Effective Promotional Film

James Harrison's top tips for making a promotional film with impact and a sense of purpose Many corporate promotional films comprise not much more than a bunch of loosely edited...

26 11 2020 / Posted by James Harrison
Photonics hub secures €19 Million to drive SME growth

Matter PR recently delivered a worldwide media campaign to promote PhotonHub Europe, a new pan-European photonics digital innovation hub awarded €19 million investment from the EU’s Horizon 2020 programme. The...

26 11 2020 / Posted by Sam Young